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Quiz 2023 MCC-201: Updated Marketing Cloud Connect Essentials Valid Test Pattern

Download Marketing Cloud Connect Essentials Exam Dumps

NEW QUESTION 43
A data team wants to automate that sync of subscribers' Unsubscribes and status from their enterprise account to their external CRM In one consolidated file. They need to find subscribers In their Marketing Cloud account and their unsubscribe data for child business units.
Which two data views would they use to achieve this?
Choose 2 answers

• A. _Unsubscribe
• B. _Complaint
• C. _Subscribers
• D. _BusinessUnitUnsubscribes

Answer: A,D

NEW QUESTION 44
A customer with limited technical resources has assistance in setting up a small email deployment that the customer will maintain long term. The email will display men's shoes to males in the audience and women's shoes to females in the audience. The sendable data extension contains a field with a value of Male or Female.
Which method should a consultant recommend to ensure content is displayed properly within the email?

• A. AMPscript conditional against the Gender field
• B. AMPscript LookupRows function
• C. A/B Test Content type
• D. Dynamic Content Block

Answer: D

NEW QUESTION 45
During discovery a consultant confirmed:
*A master audience file containing contact information and data points will be used for segmentation and imported nightly.
*The customer would like to implement a mechanism that consistently prevents sending promotional emails to subscribers who work for their top three competitors.
What feature should a consultant include in the solution?

• A. A global unsubscribe
• B. An auto-suppression list
• C. An exclusion list
• D. An auto-exclusion list

Answer: B

NEW QUESTION 46
The Corporate Apparel Division of Northern Trail Outfitters (NTO) is moving to Marketing Cloud and will be using NTO's existing account. The Corporate Apparel team has asked for a recommendation on whether they should have a separate Business Unit.
Which consideration warrants the creation of a separate Business Unit for Corporate Apparel's instance of Marketing Cloud?

• A. Brand guidelines for Corporate Apparel is different from NTO
• B. Sending from a separate IP Address and Domain
• C. Managing Unsubscribes for the Corporate Apparel Division only
• D. Using different From Name and Email Address settings

Answer: C

NEW QUESTION 47
Northern Trail Outfitters (NTO) wants to send an email to all Contacts who have signed up for its newsletter, but have not joined its loyalty program. NTO has created a report in Sales Cloud which it will select using a Send Flow in Content Builder.
Which field name should be included in the report in addition to email address?

• A. External ID
• B. CampaignMember ID
• C. Contact ID
• D. Individual ID

Answer: C

NEW QUESTION 48
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