Hydration Evolution: Trends in the USA Sports Drink Market

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As per the latest recent research report by Future Market Insights, total  USA sports drink market sales in the USA are estimated to surge at 3.7% CAGR between 2023 and 2033, reaching a value of US$ 10.9 billion by 2033. In 2023, the USA sports drink market is set to be valued at US$ 7.6 billion.

Increasing interest in physical fitness, particularly among millennials, an increase in sports-related activities, and the introduction of drinks with organic ingredients are just a few of the key factors anticipated to propel growth in the US sports drink market over the coming ten years..

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It is anticipated that customer demand for sports drinks would increase in the future due to their nutritional benefits.The sports drink industry in the USA is dominated by protein drinks, which are predicted to sustain market growth. Branched amino acids and proteins help to reduce muscle soreness and give the body quick energy during exercises or other activities. Food and beverage makers are now expressing interest in the energy drink and sports drink segments as a result of the rising demand for sports beverages.

Key Takeaways from Market Study

  • The USA sports drink market is estimated to be valued at US$ 7.6 billion in 2023.
  • Based on form, the liquid segment holds a prominent market share of 82.0% in the USA sports drink market.
  • In terms of distribution channel, the store-based retailing sub-segment of offline category holds around 67.0% share of the USA sports drink 

Competitive Landscape

With increasing penetration of new start-ups, the USA Sports Drink market is becoming highly competitive. In order to gain a competitive edge in the market, companies are utilizing strategies such as new product launches, partnerships, mergers, acquisitions, collaborations, and celebrity endorsements.

Get More Valuable Insights

Future Market Insights, in its new offering, provides an unbiased analysis of the Sports Drink presenting historical demand data (2018 to 2022) and forecast statistics for the period from 2023 to 2033.

The study incorporates compelling insights on the USA Sports Drink Market based on product type (isotonic, hypotonic, hypertonic), distribution channel (offline, online retail), flavor (unflavored, flavored), form (powdered, liquid), packaging material (metal, pet/plastic, glass).

 

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USA Sports Drink Market by Category

By Product Type:

  • Isotonic
  • Hypotonic
  • Hypertonic

By Distribution Channel:

  • Offline
    • Store-Based Retailing
    • Hypermarkets /Supermarket
    • Convenience Stores
    • Mom and Pop Stores
    • Discount Stores
    • Specialty Stores
    • Independent Small Groceries
  • Online Retail

By Flavor:

  • Unflavored
  • Flavored
    • Citrus.
    • Berries
    • Mocha
    • Pomegranate
    • Apple
    • Mint
    • Blends (Mix)
    • Cola
    • Watermelon
    • Others

By Form:

  • Powdered
  • Liquid

By Packaging Material:

  • Metal
  • PET/Plastic
  • Glass
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