As per the latest recent research report by Future Market Insights, total usa sports drink market sales in the USA are estimated to surge at 3.7% CAGR between 2023 and 2033, reaching a value of US$ 10.9 billion by 2033. In 2023, the USA sports drink industry is set to be valued at US$ 7.6 billion.

The US sports drink industry is poised for growth due to rising interest in organic drinks, increased participation in sports, and millennials prioritizing physical fitness.

The US sports drink industry is anticipated to grow over the next ten years due to factors like the growing popularity of organic beverages, a growth in sports-related activities, and millennials’ increased interest in physical fitness.

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Sports drinks are functional beverages that can replenish fluids, carbohydrates, and electrolytes during physical exertion. These drinks are rising in popularity across the USA as more people become health-conscious and seek to get the most out of their workouts.

The nutritious advantages of sports drinks are expected to continue to drive up consumer demand for them.  Protein drinks are the most widely used in the sports drink sector across the USA, and they are expected to support the market’s expansion.

Key Takeaways from Market Study

• The USA sports drink industry is estimated to be valued at US$ 7.6 billion in 2023.
• Based on form, the liquid segment holds a prominent market share of 82.0% in the USA sports drink industry.
• In terms of distribution channel, the store-based retailing sub-segment of offline category holds around 67.0% share of the USA sports drink industry

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Competitive Landscape

With increasing penetration of new start-ups, the USA Sports Drink Industry is becoming highly competitive. In order to gain a competitive edge in the market, companies are utilizing strategies such as new product launches, partnerships, mergers, acquisitions, collaborations, and celebrity endorsements.

Few of the leading companies offering sports drinks in the market include Gatorade, Powerade, Body Armor, Monster Hydro, Aquarius, Melaleuca, Bulletproof FAT water, Honest Sport, Muscle Milk, Staminade, and Hammer Nutrition HEED.

Get More Valuable Insights

Future Market Insights, in its new offering, provides an unbiased analysis of the Sports Drink presenting historical demand data (2018 to 2022) and forecast statistics for the period from 2023 to 2033.

The study incorporates compelling insights on the USA Sports Drink Industry based on product type (isotonic, hypotonic, hypertonic), distribution channel (offline, online retail), flavor (unflavored, flavored), form (powdered, liquid), packaging material (metal, pet/plastic, glass).

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USA Sports Drink Industry by Category

By Product Type:

• Isotonic
• Hypotonic
• Hypertonic

By Distribution Channel:

• Offline
  • Store-Based Retailing
  • Hypermarkets /Supermarket
  • Convenience Stores
  • Mom and Pop Stores
  • Discount Stores
  • Specialty Stores
  • Independent Small Groceries
• Online Retail

By Flavor:

• Unflavored
• Flavored
  • Citrus.
  • Berries
  • Mocha
  • Pomegranate
  • Apple
  • Mint
  • Blends (Mix)
  • Cola
  • Watermelon
  • Others