According to the latest report by IMARC Group, titled  “Recommendation Engine Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026.'the global recommendation engine market reached a value of US$ XX Billion in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of XX% during 2021-2026.

We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.

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The global market is primarily driven by rapid digitization across numerous industries. Moreover, the increasing preference for hybrid recommendation engines is creating a positive outlook for the market. For instance, Netflix, Inc., an American over-the-top (OTT) media service and original programming production company, uses a hybrid recommendation engine to gather insights regarding their viewers’ preferences and recommends related content for improved customer experience. Additionally, continual technological advancements in the market and significant expansion in the e-commerce sector are also acting as major growth-inducing factors. 

Competitive Landscape:

  • Adobe Inc.
  • com Inc.
  • Dynamic Yield (McDonald's)
  • Google LLC (Alphabet Inc.)
  • Hewlett Packard Enterprise Development LP
  • Intel Corporation
  • International Business Machines Corporation
  • Kibo Software Inc.
  • Microsoft Corporation
  • Oracle Corporation
  • Recolize GmbH
  • com Inc.
  • SAP SE.

Key Market Segmentation:

Breakup by Type:

  • Collaborative Filtering
  • Content-based Filtering
  • Hybrid Recommendation Systems
  • Others

Breakup by Technology:

  • Context Aware
  • Geospatial Aware

Breakup by Deployment Mode:

  • On-premises
  • Cloud-based

Breakup by Application:

  • Strategy and Operations Planning
  • Product Planning and Proactive Asset Management
  • Personalized Campaigns and Customer Discovery 

Breakup by End User:

  • IT and Telecommunication
  • BFSI
  • Retail
  • Media and Entertainment
  • Healthcare
  • Others

Breakup by Region:

  • North America (United States, Canada)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Others)
  • Asia Pacific (China, Japan, India, Australia, Indonesia, Korea, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, Others)

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Key highlights of the report:                                                           

  • Market Performance (2015-2020)
  • Market Outlook (2021-2026)
  • Market Trends
  • Market Drivers and Success Factors
  • The Impact of COVID-19 on the Global Market
  • Value Chain Analysis
  • Structure of the Global Market
  • Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.

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