Cereal Bars Market Outlook

Cereal bars are prepackaged food items made of cereals, such as wheat, oats, rye, and rice. They are rich in essential nutrients, such as starch, fibers, proteins, antioxidants, vitamin E, iron, potassium, and phosphorous. Cereal bars are widely consumed as a healthy snack as they aid in weight loss, managing blood sugar levels, preventing anemia, boosting energy, improving digestion, reducing cholesterol levels, and preventing the onset of colon cancer.

The global cereal bars market size reached US$ 13.7 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 21.6 Billion by 2027, exhibiting a growth rate (CAGR) of 8% during 2022-2027.

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Cereal Bars Market Trends:

The increasing demand for healthy, high nutritional value ready-to-eat (RTE) products due to hectic lifestyles and busy schedules are driving the market growth. Cereal bars contain low sodium, cholesterol, and sugar content and are extensively consumed by working professionals to fulfill their daily dietary requirements. Additionally, the introduction of sugar-, gluten-, and additive-free cereal bars owing to the rising demand for natural products among increasingly health-conscious consumers is providing an impetus to market growth. Other factors, including easy product availability across different retail channels, the growing participation of individuals in physical activities, and the incorporation of flavor masking techniques to enhance taste, are anticipated to drive the market toward growth.

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Note: In this report you will get detailed analysis of the market, growth analysis graphs, historical period analysis, forecast period analysis, major market segmentation, top leading key players of the market, table of content, list of figures, and list of tables.

Competitive Landscape with Key Players:

The report has also analysed the competitive landscape of the market with some of the key players.

  • Atkins Nutritionals Inc. (Simply Good Foods Co.)
  • Clif Bar & Company
  • Eat Natural
  • General Mills Inc.
  • Kellogg Company
  • Kind LLC
  • McKee Foods Corporation
  • Nestlé S.A
  • Otsuka Pharmaceutical
  • Quaker Oats Co. (PepsiCo)

Key Market Segmentation:

The report has categorized the market based on product, flavor, distribution channel and region.

Breakup by Product:

  • Snacks Bar
  • Energy and Nutrition Bar
  • Others

Breakup by Flavor:

  • Caramel
  • Banana
  • Chocolate
  • Honey
  • Strawberry
  • Peanut Butter
  • Others

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Food Specialty Stores
  • Convenience Stores
  • Online Stores
  • Others

Breakup by Region:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain,Russia, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa (United Arab Emirates, Saudi Arabia, Qatar, Iraq, South Africa, Others)

Key Highlights of The Report: 

  • Market Performance (2016-2021)
  • Market Outlook (2022-2027)
  • Market Trends
  • Market Drivers and Success Factors
  • SWOT Analysis
  • Value Chain Analysis
  • Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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