In essence, the primary source of income from food delivery apps is commission fees. So let’s dive deeper into how Grubhub earns money.

Grubhub charges a commission fee from the partnered restaurants on each order. Also, it collects a fee amount from the customers when they place an order through the app.

In a wider view, it collects a 10% base commission fee and 3.05% processing fee along with an additional sum of $.30. Moreover, restaurants have to pay an extra commission of 20% for having a better position in the listing.

Five types of commission fees are pertinent to Grubhub’s model. It includes the following.

  • Marketing commission
  • Delivery commission
  • Processing fee
  • Delivery tip
  • Sales tax

It would be good to consider these monetization strategies while developing your Grubhub Clone app. it is up to your decision to set the commission percentage. Make sure to set a competitive price so that your target users do not have a second thought of going ahead with other food delivery apps.

Key takeaways from Grubhub

Grubhub’s growth sets itself as a real-time example for many startups and young entrepreneurs who are willing to start a venture and achieve success. Its coherent growth strategy is the motive of earning more profit and growing as a brand.

It has partnered with many restaurants at national, regional, and independent levels. This gives more options for the customers to choose from any restaurants as they wish. In addition, Grubhub continues to invest in mobile and website products. It includes a delivery network, aggregates the customer data, and new strategies.

Most importantly, providing the best service to the customers and meeting their needs is the primary reason behind its growth and popularity. Therefore, it aims at offering both the delivery service and dining service with the app.

The company focuses on expanding in newer markets through acquisitions, strategic partnerships, and promotions. It has undergone a total of eight rounds of fundings. First, significantly, with the Yum! Brands.   

Success does not come overnight, it comes over time. Since 2014, the company aims at providing a fantastic web and mobile app. User-friendliness is the key to success. It constantly focuses on bringing new offers that pave the way to boost the experience of the partnered restaurants.

Wrap up

Grubhub is one such promising app that revolutionized the global food delivery market by partnering even with takeout restaurants. Witnessing this success and growth, there are quite more opportunities for young entrepreneurs by launching the Grubhub Clone app